Lending Guide

Revenue-Based Financing

Funding that flexes with your sales. Pay more when business is good, less when it's slow — repayment is a fixed percentage of monthly revenue, not a calendar.

What is revenue-based financing?

Revenue-based financing (RBF) is a funding structure in which the business receives a lump sum of capital and repays it as a fixed percentage of monthly revenue, rather than a fixed monthly payment. Repayment continues until a pre-agreed total — typically 1.2x to 1.5x the original advance — has been delivered.

RBF is most popular with e-commerce brands, SaaS businesses, subscription businesses, and other operators with strong unit economics but variable monthly revenue. Because payments scale with sales, RBF avoids the cash-flow stress of a fixed monthly debt payment during a slow month.

RBF is similar in spirit to a merchant cash advance (MCA), but it's typically structured as a true loan with monthly remittance against revenue rather than daily ACH against deposits or card receivables.

How it works

  1. 1

    Connect your data

    Lenders pull bank, payment processor, or e-commerce platform data (Shopify, Stripe, Amazon) to underwrite your trailing revenue.

  2. 2

    Receive an offer

    You're presented with an advance amount, a fixed payback total (e.g., 1.3x), and a monthly remittance percentage (e.g., 8% of revenue).

  3. 3

    Funds wire to your account

    Capital is deployed in 1–3 business days.

  4. 4

    Repay as a percentage of revenue

    Each month, the lender draws the agreed percentage of revenue until the payback total is met. Strong months pay it down faster; weak months pay less.

Key details

Minimum Revenue
$10,000+ in monthly revenue (some lenders require $20K+)
Credit Score
550+ typical (revenue-driven, not credit-driven)
Funding Timeline
1–5 business days from application to funding
Loan Amounts
$10,000 – $2,000,000 typical range
Rates
Effective cost typically 15–35% APR equivalent (expressed as a 1.2x–1.5x payback factor)
Industries Served
E-commerce (Shopify, Amazon, Walmart), SaaS, subscription businesses, online services, DTC brands. Brick-and-mortar retail with strong card volume can also qualify.

Qualifications

  • 6+ months of consistent revenue history
  • Connected payment processor or platform data (Shopify, Stripe, Amazon, etc.)
  • Personal credit typically not the primary driver
  • U.S.-based business with active operations

Pros and cons

Pros

  • Payments scale with revenue — no fixed monthly stress
  • Fast funding (often within 48 hours)
  • Less paperwork than traditional debt
  • No equity given up — fully non-dilutive
  • Approval based on revenue, not personal credit

Cons

  • Higher cost than SBA or bank term debt
  • Total payback is fixed regardless of speed
  • Best for businesses with strong, traceable revenue streams
  • Stacking multiple advances can quickly become unmanageable

How it compares

Side-by-side comparison of small business funding options.

ProductSpeedCostTermBest for
SBA 7(a)30–90 daysPrime + 2.25–4.75%Up to 25 yrsLargest, lowest-cost capital
Business Line of Credit1–3 weeks8–25% APRRevolving 1–3 yrsOngoing flexibility
Term Loan1–2 weeks10–30% APR1–10 yrsOne-time investments
Working Capital1–3 days1.10–1.40 factor3–18 moSpeed and minimal docs
MCASame day–48 hrs1.15–1.50 factor3–12 moLowest credit / fastest funding
Equipment Financing1–7 days7–25% APRUseful life of assetEquipment-secured purchases

Frequently asked questions

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